Your End Result is the Investment Opportunity with Ryan Tansom of Arkona

Today, I’m excited to talk to Ryan Tansom, entrepreneur, speaker, podcast host, author and the co-founder of Arkona.

In 2014, Ryan helped turn around his family business and then sell it for 8 figures to a local competitor. The growth and exit process was an unexpectedly difficult undertaking, but the lessons that were learned have proven to be invaluable.

He took his experience and co-founded Arkona where he created the Intentional Growth 5 Principles and Framework and hosts the popular Life After Business podcast (190+ episodes and 265k+ downloads).

Ryan’s mission is to help entrepreneurs get clarity on how to grow the value of their business with the end in mind by shifting their mindset away from annual income to focusing on long term value creation.

This new mindset will help entrepreneurs create a strategic plan that gives them the freedom of choices to do what they want with the business long term.

In this episode…

Ryan poses the question, is it possible to accomplish things on your own or does it hinder your growth? There are pros and cons of having partners. It depends on more than just how much equity you're willing to give away.

Focusing on value creation instead of a short term goal brings additional investment opportunities as your business grows - and helps you find the right partners.  

By reverse engineering your vision, you are able to set up a plan to facilitate both financial and personal growth. You need to think about the end game in order to prepare for it. You cannot be short-sighted in reaching your goal, but also considering what happens once you reach that goal. 

Listen for more on how to leverage your sustainability in value. It is an equation that goes beyond your immediate goal, and requires you to challenge yourself. 

No one's born with all the answers - building a business can feel like building a puzzle without the picture on the box to guide you. With perseverance and vision, you can turn your business into a valuable asset.

Resources Mentioned in this episode

• Arkona.io
• Ryan Tansom on LinkedIn
• Seth Godin, This is Marketing
• Greg Mckeown, Essentialism
• Finance-Ability
• Stephanie Sims
• Stephanie Sims LinkedIn

Sponsor for this episode...

Finance-Ability is a boutique consulting firm dedicated to helping business owners and startups find their best options for growth funding. Founded by financial strategist and transaction expert Stephanie Sims, Finance-Ability can help any business owner identify the right funding partners and get through fundraising as painlessly as possible.

Visit their website to take their online assessment test to help you find out which kind of funding is the best fit for your business right now. They also have a ton of resources to help you understand business processes and financial decision-making that can help you start and build your own empire so be sure to check them out.

Stephanie has over 20 years of experience having worked with companies like Goldman Sachs and CSFB. If there’s anyone with their heart in the right place when it comes to championing the dreams of small business owners and startup companies, Stephanie is that person. Let Finance-Ability help you get the funding you need and deserve to get your dreams soaring high towards your own brand of success.